Vertu has entered a multi-year strategic partnership with Birmingham Metropolis FC.
The unique Bristol Road Motors dealership, based on Bristol Road in Birmingham again in 1924, is positioned simply two miles away from Birmingham Metropolis’s dwelling floor and shall be rebranded underneath the Vertu identify by the tip of April 2025.
Robert Forrester, Chief Govt of Vertu, stated: “Birmingham is a metropolis that has an essential position to play in our historical past, and because the enterprise evolves and we transfer into a brand new period, we’re vastly excited to announce our partnership with Birmingham Metropolis FC.
“From the primary dialog we had with the Membership, it was clear to see that we share the identical drive and want to work with the area people, and to take a central position in Birmingham’s regeneration, along with supporting the broader West Midlands.
“For us, this partnership is about more than what happens on the pitch, and alongside supporting the first team as it seeks to achieve promotion to the Championship, we are looking forward to working with the Club to have a lasting and positive impact on the city.”
Vertu Rating Alerts was launched to maintain supporters up to date at half-time and full-time on Birmingham Metropolis FC’s social media channels.
Neighborhood programmes within the metropolis and throughout the Midlands shall be part of the partnership.
Birmingham Metropolis CEO, Garry Cook dinner, stated: “We’re delighted so as to add Vertu to our fast-growing roster of blue-chip companions. It’s an incredible firm, and we share most of the identical values.
“Most importantly we share a passion for Birmingham and making a positive impact on the communities that call the city home. Through our collective efforts we are making sure that Birmingham is on the rise again.”