A realigned partnership between Vertu and Barnsley FC will see Vertu sponsor the group’s coaching equipment and the dugout at Oakwell, and have branding throughout pitch aspect promoting boards in addition to the stadium scoreboard.
Barnsley joins an expansive listing of sporting golf equipment to have ties with Vertu, which incorporates Birmingham Metropolis, Burnley, Plymouth Argyle and Sunderland, in addition to Yorkshire County Cricket Membership.
“Barnsley has a key role to play in the local community, and we look forward to not only supporting the team on the pitch, but also engaging with supporters and doing our part to help the Club with its work in the local area.”
Vertu added 9 dealerships in Yorkshire and Nottinghamshire to its portfolio following the acquisition of Burrows, together with two websites inside Barnsley – the Toyota dealership on Barugh Inexperienced Highway and the Kia web site on Pontefract Highway.
The 2 dealerships have held a protracted relationship with Barnsley FC that began in 2015, with a multi-year settlement with the Membership taking impact in 2023.
George Johnston, Barnsley FC Partnerships account supervisor, stated: “Firstly, we wish to thank Burrows Motor Firm for his or her continued help over the past ten years.
“The work that we now have performed collectively on the Membership and in the area people permits us to construct on an already robust partnership and take it to new heights following the thrilling acquisition by Vertu.
“We are now delighted to be working with Vertu as a partner of Barnsley Football Club. As an award-winning automotive retailer with a widely recognised brand across football and sport, we look forward to engaging supporters even further and providing special experiences within the local Barnsley community through our collaboration.”