January noticed new automotive registrations get off to a weak begin falling for the fourth consecutive month however there have been contrasting performances amongst carmakers with winners and losers.
Chinee model began 2025 because it had completed final 12 months with the strongest efficiency of any model, up 550% to 1,614 automotive gross sales.
In second place was EV maker, Geely-owned Polestar which noticed gross sales rise 216% to 756 items for the month.
Jeep was in third place by way of development with registrations displaying double digit development, up 87.5% to 960 items in January.
Japanese model Lexus rose 54.1% for the month the to hit 1,62 gross sales whereas arduous hit Genesis noticed gross sales 46.8% to succeed in simply 91 for the month.
However January additionally noticed some manufacturers wrestle to make an influence as they transfer into 2025. Area of interest manufacturers Alpine, good, Ineos and Maserati all noticed declines of not less than 50%.
Citroen registrations fell -46.3% to 1,256 items, Subaru was down -41.5% to 113 items, Jaguar –41.2% to 783 items, Honda -32.6% to 1,624 items and Ford -31.6% to six,636 items.
Mike Hawes, SMMT chief govt, stated the market wanted incentives to spice up EV gross sales.
“January’s figures present EV demand is rising – however not quick sufficient to ship on present ambitions.
“Affordability stays a serious barrier to uptake, therefore the necessity for compelling measures to spice up demand, and never simply from producers.
“The appliance, due to this fact, of the ‘Expensive Car Supplement’ to VED on electrical autos is the flawed measure on the flawed time.
“Rather than penalising EV buyers, we should be taking every step to encourage more drivers to make the switch, helping meet government, industry and societal climate change goals.”