Mazda, Subaru, and Basic Motors shall be hardest hit by the 25% tariffs being imposed on exports to the US.
That’s a key discovering of analysis from Jato Dynamics. It discovered that Mazda bought 1.28 million new automobiles globally in 2024 – 343,000 of those had been autos imported and bought within the US.
The US accounted for 71% of Subaru’s whole automobile gross sales in 2024. Whereas a big portion of those autos had been produced at its manufacturing facility in Indiana, imports into the US nonetheless made up 26% of the model’s whole quantity globally.
Basic Motors is extremely depending on the U.S. market. Gross sales of imported autos within the U.S. made up 18% of GM’s whole international gross sales. That was the best proportion among the many world’s 5 largest automakers.
In 2024, the US made up lower than 10% of Volkswagen Group’s international gross sales. Because of this, the German producer, alongside
Honda, is much less uncovered than different main carmakers; nonetheless, this stage of safety shall be offset by the truth that autos made overseas account for about 80% of its gross sales within the US.
Felipe Munoz, International Analyst at JATO Dynamics, mentioned: “The US is a crucial market to 14 of the 18 non-Chinese language international carmakers. For the likes of Volkswagen, the US contributes a comparatively small quantity of the model’s whole income, however it would search to carry a presence to retain its place as a world model.
“Alongside Volkswagen, it is likely that Volvo, Hyundai-Kia, Mercedes, BMW, Stellantis, Toyota, Nissan, Subaru, and General Motors will need to increase their production footprint in the US in the near future. The US is a market that they can’t leave.”
